SKEGNESS’ new town centre manager has been granted permission to use the image of the Jolly Fisherman on his stationery by Skegness Town Council.
Stefan Krause applied for permission to use the image on his letterheads and emails.
Councillors agreed to charge him the usual commercial rate of £10 at their management committee meeting.
At the same meeting, taxi driver Darrell Blackburn questioned the council’s charges, saying it was unfair to have to pay £10 each time the logo is reproduced.
He said he has the image on his taxi to promote Skegness – not for his financial benefit.
Councillors agreed they may have to review the charges again in the future.
Source: Skegness Standard
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There is no commerciual fee for using the Jolly Fisherman logo – there is an administrative fee of £10 for one year’s use for ANYONE who wants to use it (commercial or otherwise). This allows use of the copyrighted image to be controlled (so that it is only used for approriate purposes) and checked for quality.
No-one has to pay £10 every time the logo is reproduced. People often ask to use it for many purposes for 12 months in an application and still just pay a single £10 administrative fee.